What is a Good page rpm? Page RPM varies between publishers and depends on a variety of factors…
B2B (business-to-business), a type of electronic commerce (e-commerce), is the exchange of products, services or information between businesses,…
CPM = money spent / (impressions/1000). Based on our 2020 averages, as a marketer you can expect to…
Cost-per-click (CPC): Definition Cost-per-click (CPC) bidding means that you pay for each click on your ads. For Cpc…
Programmatic podcast advertising allows you to dynamically target your pre-recorded ads in real-time. Essentially, the ads are automated,…
The slope of any PPC equals the marginal cost of producing x, so if the slopes of the…
July 19, 2021 We recently launched a new version of the AdSense code. The new AdSense code allows…
Step 1: Identify Goals With Budget In Mind Defining PPC goals, however, can be slightly different in some…
Effective cost per thousand impressions. eCPM is an estimate of the revenue you receive for every thousand ad…
On average, Youtube advertising in 2021 can be expected to cost anywhere between $50 to $300 per one…