advertising aimed at reminding a target market that a product is available as opposed to informing or persuading…
Cost-per-click is the price you have to pay for every click on your ads. On average, advertisers pay…
Accounts with quality scores of 6 or higher are granted a 16-50% decrease in CPC, whereas accounts with…
As you can see in this chart, search engines dominate conversion rates, but once you get into the…
Keep It Relevant Only Post Great Content No Double Dipping Have fun Address the Concerns of the Community…
When sharing content from others, make sure to add your perspective to start a conversationask questions, mention people…
The cost per sale (CPS), also known as the pay per sale, is a metric used by advertising…
Engagement rates are metrics that track how actively involved with your content your audience is. Engaged consumers interact…
Lower bids Lowering your bids is the most basic way to lower your Google ads campaign average cpc.…
What is Fulfillment by Merchant (FBM)? Amazon merchants who don’t use FBA ship their orders directly to clients,…