The four Ps were originally developed by professor and author Edmund Jerome McCarthy. Classifying essential marketing activities into…
What is a Creative Strategy in Advertising? In marketing, a creative strategy is a business’ outline in developing…
Your strengths and weaknesses should reflect the requirements of the role. Ensure that you highlight your skills that…
Dior uses a mix of demographic, psychographic and behavioural segmentation strategies to make its offering available to the…
Activation events allow brands to create the experiences necessary to win the right audience, bring traffic in-store, and…
WhatsApp for Business is an app that brands can use to create a business account on WhatsApp. With…
Promotional or marketing messages typically refer to any message sent for promoting, up-selling, or advertising a business. This…
The four Ps are product, price, place, and promotion. They are an example of a “marketing mix,” or…
Build a marketing plan Create buyer personas Identify goals Select the appropriate tools Review your media Audit and…
Make Your Content Ridiculously Valuable Share Content At The Right Time Post Timely Content Building Connections With Like-Minded…