D2C (direct-to-consumer) marketing has been around for decades. It’s a marketing strategy that involves manufacturing and selling products…
Chasing only enterprise deals Not asking the hard questions Overselling your product Rushing your prospects Limiting sales to…
What is patient-level data? Patient-level data contain information on individual people including potentially information on demographic characteristics (such…
In short, DTC (direct-to-consumer) is a business model where consumer brands sell products directly to consumers from their…
Integrated marketing communication plays an essential role in delivering a unified message to end-users through various channels and…