The Consumer Price Index (CPI) is a measure of the average change over time in the prices paid…
Database marketing is a systematic approach to the gathering, consolidation and processing of consumer data. Database marketing is…
Internal data can come from a variety of sources and departments—from sales reports, financial documents, human resources information,…
Database marketing falls under the customer relationship management umbrella, as CRM includes all sales, marketing and customer service…
Range: a data mart is limited to a single focus for one line of business; a data warehouse…