Dealerships spend approximately $150 on digital marketing per vehicle sold. When viewing traditional advertising mediums, that numbers jumps…
Cdk global is a leading global provider of technology solutions to the automotive industry. With more than $2…
What is automotive marketing? Automotive marketing helps you connect with prospective car shoppers, both near-market audiences (shoppers who…
Under Wisconsin dealer franchise statutes, Tesla and other auto manufacturers aren’t allowed to sell directly to consumers here.…
Get Personal Don’t Waste Time on Converting People Take the BANT Approach Learn More About the Products Learn…
In-Market Automobile Buyers This audience segment has people who are in the market to buy an automobile. They…