Its premium priced products target affluent customers. Nike also maintains a heavy focus on customer experience across both…
Pricing is one of the four main elements of the marketing mix. Pricing is the only revenue-generating element…
The USP statement is also referred to as your ‘elevator pitch’. Your USP should be short but descriptive.…
There are four key types of market segmentation that you should be aware of, which include demographic, geographic,…
Identify or create buyer personas Find out where your audience is most active Look at your competitors Survey…
Since natural and organic products use naturally grown ingredients that are free from toxic pesticides and ferilizers, they…
Potential Client means any person or entity to whom the Group has offered (by means of a personal…
In marketing, market segmentation is the process of dividing a broad consumer or business market, normally consisting of…
Segment-Of-One-Marketing Segment-of-one marketing is a type of target market segment strategy that involves creating intimate and personalized relationships…
Consumer markets can be segmented using a multitude of variables from four main categories: Demographic: age, years of…