Demographics refers to statistical data (age, gender, income, etc.) collected for a particular population. Psychographics refers to information…
Market segmentation creates subsets of a market based on demographics, needs, priorities, common interests, and other psychographic or…
Number 1 – LinkedIn Studies have shown that 80% of leads sourced through social media for B2b marketers…
Develop Buyer Personas Delve into Customer Data Perform Social Media Research Read Industry Publications Conduct Surveys What are…
Even more than that, an RFM score helps you: Focus on and improve customer retention and customer lifetime…
One of the biggest issues with customer segmentation is data quality. Inaccurate data in source systems will usually…
Definition of Demographic Segmentation Demographic segmentation refers to the categorization of the target market based on specific variables…
Amazon uses in-depth audience segmentation in all its commercial activities. Everyone has experienced how it works while shopping…
Demographics. Choose your audience based on age, gender, education, job title and more. You can keep track of…