According to Pardot’s co-founder, David Cummings: Pardot is the Latvian (not Latin!) verb meaning “to market” or “to…
An Initial coin offering (ICO) marketing agency is a full-service branding and marketing agency that crafts on-strategy campaigns…
Lease Line means any imaginary or defined line which separates the Premises from all areas of the Shopping…
There are three main types of e-commerce: business-to-business (websites such as Shopify), business-to-consumer (websites such as Amazon), and…
While strategy is the action plan that takes you where you want to go, the tactics are the…
INTRODUCTION. Pardot is your solution for B2B marketing automation and includes powerful tools that generate leads so your…
Outbound sales are the act of reaching out to people via various forms of communication to see if…
PPC stands for ‘Pay-Per-Click’, and refers to a type of online advertising. SEM stands for ‘Search Engine Marketing’,…
To begin with, traditional media is media that existed before the rise of the internet, which includes newspapers,…
Indirect marketing is marketing focused on first gaining the trust of your potential customers. Its purpose is to…