The Trade Desk is a giant of the programmatic advertising market. As well as DV360, The Trade Desk…
So, what is a CTR, really? It’s the rate at which your PPC ads are clicked. Basically, it’s…
Unlike regular text campaigns, you do not apply bids to individual keywords since DSA does not use keywords.…
Now, for a typical campaign my advice is to aim to run your ads for a minimum of…
Pros of Programmatic Ad Buying Programmatic guarantees speed and efficiency that saves time and money for advertisers and…
A Store reset is the process of rearranging/replacing fixtures, shelves, stand-alone units, merchandise etc., ultimately to make a…
Log in to your Facebook ads manager and select Audiences Click on Create audience and select Custom Audiences…
Drive conversions: You can only create responsive video ads when you select this subtype. However, responsive video ads…
The Creatives module is where you tie your creative strategy to your data and your media plan. It…
Display marketing is advertising on graphical screens on the internet. The advertising media used are images, videos or…