“In a conference call with analysts and reporters, Eric Schmidt said Google decided to make a bid for…
ad.doubleclick.net is not malware. It’s an advertising link retuned by Google to redirect your browser to the desired…
Yes, the FB ad manager can be described as a DSP. What are DSP examples? Basis Technologies Google…
Traditional ad networks represent largely performance-oriented demand, such as app install campaigns from other developers looking to promote…
Online publishers use Doubleclick to display adverts on their websites. Doubleclick will let advertisers control how often an…
The DoubleClick Ad Exchange is a real-time marketplace to buy and sell display advertising space. By establishing an…
DV360 gives buyers more robust targeting capabilities, a larger selection of inventory and more optimization options. Because it…
We define an SSP as a platform that helps publishers monetize and manage their inventory. We define an…
Google announced that it had agreed to acquire a company called DoubleClick for $3.1 billion in 2007. The…
There will now be three primary brands: Google AdWords is now Google ads. DoubleClick advertiser products and Google…