Amazon TACoS (Total Advertising Cost of Sales) is the hottest buzz for the sellers on Amazon. For the…
A consolidated tool for Collaborative marketing google display & Video 360 enables marketers to manage their reservation, programmatic,…
Complete a bachelor degree Learn important digital marketing skills Consider certifications, bootcamps and courses Get your first entry-level…
Ott advertising enables advanced targeting. That means you can target a consumer wherever that consumer may be, no…
A local campaign is a cross-channel campaign type for advertisers with offline-only performance goals that helps them drive…
Programmatic creative is the automation of the building, publishing and optimising processes of display advertising. It is an…
We define an SSP as a platform that helps publishers monetize and manage their inventory. We define an…
Google ad manager is an ad exchange platform introduced by Google on June 27, 2018. It combines the…
SEO stands for search engine optimization. PPC stands for pay per click. Though their end goal is the…
DV360 is a DSP used to buy and optimize media across ad exchanges. DV360 also taps into Google…