Magellan estimates it spent $76.9 million, nearly triple what second place spender NBCUniversal invested in podcast ads. Magellan…
Paid Search Advertising Email Marketing Search Engine Optimization (SEO) Social media marketing Video Marketing How do you create…
Determine your goals Know who you’re trying to influence Understand the rules Consider the three Rs of influence…
Guerrilla marketing is an advertising approach that uses “guerrilla” warfare tactics, or the element of surprise, to attract…
Memorable messages Stories Action tools and roles Coalitions of partners “Point of action” nudges What are tactics in…
Strength of Advertising as a Promotion Tool: Advertising is a major promotion tool. It offers planned and controlled…
Emails, online adverts, flyers, database marketing, promotional letters, newspapers, outdoor advertising, phone text messaging, magazine adverts, coupons, phone…
What is Facebook ppc? “Pay-Per-Click” or PPC is a form of internet advertising where a company pays a…
Segmentation, targeting, and positioning (STP) is a marketing model that redefines whom you market your products to, and…
AI takes the guesswork out of the equation and determines the right times to automatically send out emails…