The key to good customer service is building good relationships with your customers. Thanking the customer and promoting…
Based on BSR’s 20 years of developing such integrated strategies for dozens of companies and in collaboration with…
Research Your Target Audience and Competitors Create Your Brand Personality Choose Your Business Name Come Up with a…
If you choose “New ad group”, you’ll be able to name it on that screen. Then you’ll be…
An advertiser is a person or company that pays for a product, event, or job to be advertised…
People spend a third of their time online watching videos. Videos even help make buying decisions. A number…
Examples of strategic communications Traditionally, businesses might write and distribute a press release to local media about a…
The 4Ps of marketing is a model for enhancing the components of your “marketing mix” – the way…
The 4 A’s: Acceptability, Affordability, Accessibility and Awareness. According to Professor Sheth, “the 4A framework derives from a…
A content strategy is a plan in which you use content (audio, visual, and/or written) to achieve your…