Its main ingredients are a lean workforce comparable to a low-cost carrier and a flat organisational structure that…
Strategic direction. Emirates has a clearly defined strategy: namely, to create a long–haul transfer hub in Dubai, which…
Emirates is costly because it has better assistance, the best in-flight services with many motion pictures, great food,…
These four basic marketing principles Product, Price, Place, and Promotion are interconnected and work together; hence, they are…
The aviation sector is growing fast and will continue to grow. The most recent estimates suggest that demand…