80% of marketers say influencer marketing is effective, and 89% say it works just as well (if not…
For those who are measuring it, social media is showing Positive roi. Based on the survey results, The…
Video as a Powerful Marketing Tool The latest video marketing statistics show that 86 percent of marketing professionals…
The engagement objective is designed to get more people to see and engage with your Facebook post or…
A re-engagement campaign is a sequence of emails sent to inactive subscribers. The goal of a re-engagement email…
Measuring influence, as opposed to engagement, is challenging. But it is possible. It typically requires a combination of…
To assess post performance, open the Published tab in Creator Studio and select the type of content you…
KOL stands for Key Opinion Leader, which is also known as an “influencer” in the Western countries. Key…
Mass media and social media can help motivate people to get off the couch and get moving, through…
Earned media are communications where the press and the public share your content or discuss your brand using…