“L.V the Truth” is an abstract slogan that is still relatively straight forward and easy to interpret in…
Sponsorships are some of the most common forms of promotions. Every public event is supported mainly by sponsorships.…
Influencers have this innate ability to touch people. They don’t just inspire and motivate people. They empathize with…
For example, Texas-based textile producer Cotton Incorporated uses a push/pull promotional strategy. They push to create customer demand…
You can run your Click-to-Whatsapp ads on: Facebook News Feed, Instagram Feed, Facebook Marketplace, and Instagram Explore. The…
Diversification is a growth strategy that involves entering into a new market or industry – one that your…
Definition: Unpaid media is any marketing tactic where you don’t pay to promoteand it’s two-fold: Owned media, or…
Though it may seem self-explanatory, we’ll define it anyway: a multichannel marketing campaign is one that combines a…
Your tertiary audience are people who will directly or indirectly benefit or be affected by your work in…
Over the past two decades, Canon india has perfected the balance between B2B and B2C solutions. Since its…