Create a hashtag Get creative with your promotional deals Tell a story Give a sneak-peak Team up with…
Audiences negotiate meaning in media. For example, the way in which two students respond to a television situation…
Some of the most common nuances of behavioral segmentation boil down to when users become customers (acquisition), how…
A marketing development strategy is important because it helps a business grow and reach new customers in a…
Offer loyal customers an exclusive preview Use a special introductory offer Make use of Google My Business Run…
The four primary types of mass customization are collaborative customization, adaptive customization, transparent customization, and cosmetic customization. Various…
A concentrated marketing strategy is targeted to one specific market segment or audience. For example, a company might…
It’s well known that massive companies like Facebook and Instagram use extremely specific demographic segmentation to help advertisers…
A creative services manager (CSM) directs creative output for a brand from the early concept stages through to…