Disney + Hotstar Netflix SonyLiv Amazon Prime Zee5 Voot TVF Play Aha How many OTT platforms are there…
(1999) defines green marketing as The process of planning, implementing, and controlling the development, pricing, promotion, and distribution…
With consistent updating, the right social media marketing strategy will lead to increased traffic, better SEO, higher conversion…
The most common use of Facebook Ads is for outbound marketing, where the advertiser is reaching out to…
Viral marketing is a style of promotion that relies on an audience to generate the message of a…
Marketing tactics are the strategic actions that direct the promotion of a product or service to influence specific…
The most common types of customer segmentation are: Demographic Segmentation – based on gender, age, occupation, marital status,…
Psychographic segmentation is a tool marketers use to group members of their target audience into different segments based…
eBay – A Platform to Buy and Sell Anything It facilitates both B2C (business to consumer) and C2C…
Examples include reverse online auctions and airline ticket websites such as Priceline and Expedia. Consumer-to-consumer (C2C) model. Consumers…