Social marketing is an approach used to develop activities aimed at changing or maintaining people’s behaviour for the…
Influencer marketing is a type of marketing that focuses on using key leaders to drive your brand’s message…
Examples of Using a Push marketing strategy direct selling to customers – e.g., a car salesman who meets…
The Nature of Marketing describes the power of social and consumer networking, and demonstrates the tangible benefits of…
Define your goals Assess the competition Pick your PPC platform Research keywords Set a budget Write the copy…
Some examples of direct channels are peddling, brand retail stores, taking orders on the company’s website, etc. Direct…
The term market segment refers to people who are grouped together for marketing purposes. Market segments are part…
Internet marketing refers to marketing that occurs only online Marketing over the Internet is a rapidly growing business…
A sales plan is a business plan that features the development of the company’s sales activity with set…
A boutique marketing agency is a specialized marketing business that operates with a small group of professionals. Boutique…