B2c businesses are usually more recognizable because they’re advertising to all of us. Examples include Walmart, Amazon, Airbnb,…
Seo marketing is a subset of digital marketing that involves the optimization of websites and web pages for…
There are a variety of different advertising approaches that your small business can take. You can focus on…
In marketing, “B2B” is short for “business to business”; the term refers to organizations that sell primarily to…
Consumer markets can be segmented using a multitude of variables from four main categories: Demographic: age, years of…
Targeting a specific audience Creating engaging content Timing your content perfectly Building brand partnerships and sponsorships Using social…
Indirect sales involve the use of third parties to market and retail goods or services to end-user consumers.…
Geodemographics is defined as the analysis of people by where they live. This entry describes its roots in…
Luxury fashion brands sell upscale, sought-after and expensive clothing, shoes and accessories. Examples of popular luxury fashion brands…
What Is a Promotional Campaign? A promotional campaign is part of a business’s overall marketing campaign aimed at…