The 5 R’s: Refuse, Reduce, Reuse, Repurpose, Recycle. What are the golden laws of the green marketing Green…
Reach a global audience Easy to share Easy to measure Easy to get started Drive revenue Deliver targeted…
Customer Relationships Describes the types of relationships a company establishes with Specific customer segments. A company should clarify…
An industry analysis seeks to describe the products or services offered in a specific industry and the boundaries…
Message Content Message Structure and Message Format How do you manage marketing communications The first step towards managing…
The five product mix pricing strategies are: Captive product pricing – complementary products. Product line pricing – the…
The three types are nominal decision making, which requires little to no search for alternatives; limited decision making,…
In the case of normal goods, income and demand are directly related, meaning that an increase in income…
Provide outstanding customer service Reward customers with special offers and discounts Leverage user-generated content (UGC) Create a unique…
Traditional marketing is less effective and more expensive, but digital marketing is more effective and less costly. The…