Choose the right ad format based on your goal Segment in-stream and discovery ads into separate campaigns Use…
More control over ad delivery Maximize audience reach Enhanced campaign outcomes What happens increase frequency The number of…
Combine ads sets and Campaigns Expand Your Audience Raise Your Budget Raise Your Bid or Cost Control Change…
Three hundred new words have been added to the official US Scrabble dictionary, including sriracha, aquafaba, beatdown, zomboid,…
What is RFM (recency, frequency, monetary) analysis? RFM analysis is a marketing technique used to quantitatively rank and…
What is Ad Frequency? Ad Frequency is the average number of times your ad is displayed to a…
It’s called send frequency—or the number of messages a brand sends to a given user within a certain…
What is RFM (recency, frequency, monetary) analysis? RFM analysis is a marketing technique used to quantitatively rank and…
The “Observation” feature allows you to monitor and set custom bids for criteria without restricting your reach. What…
RFM is an effective customer segmentation technique where it will be very helpful for marketers, to make strategic…