A lead funnel is the process through which a potential customer becomes aware of your product, expresses interest,…
Building a sales funnel used to take weeks, require tons of custom coding, and a whole team of…
The buyer’s journey can be broken down into three steps or “stages” that describe how they advance along…
So one of the quieter SaaS success stories is Sprout Social, a leader in social media management. Sprout…
Engagement rates are metrics that track how actively involved with your content your audience is. Engaged consumers interact…
Top of funnel (TOFU), or the awareness stage, involves creating Ppc strategies to reach relevant users who are…
Keeping track of key performance indicators (KPIs) in your sales process is a fundamental part of measuring and…
An email funnel is a series of emails that guide someone through the steps of becoming a customer…
Create a landing page Offer something valuable Nurture the prospect Close the deal Keep the process going Optimize…
A sales funnel is directly connected to the customer journey phases, which can be sorted into three parts:…