IMC has four primary objectives: creating brand awareness, generating product interest, increasing the desire for products and prompting…
A conversion value is a numerical value that you assign to specific conversions in order to represent their…
Setting Goals for Your Content Know The Profile of Your Audience and When You Should Post Choose the…
Document Everything About Your Content Strategy Give Your Blog a Clear Objective Decide What Content Will Live on…
Sin of the Hidden Trade-Off Sin of No Proof Sin of Vagueness Sin of Irrelevance Sin of Lesser…
Do your homework Review your pitch Prepare your questions Hold a “practice” meeting Confirm meeting location Don’t skip…
Identify the root cause Provide direction Get involved Use data Celebrate little wins How do you grow sales?…
Step 1: Set the Goals and Budget for Your Event Step 2: Set Event Content Creation and Management…
Definition: A social media campaign is a coordinated marketing effort to reinforce or assist with a business goal…
What is a good add-to-cart rate? Anything more than 8.3% would put you in the best 20% of…