The differentiation of the products in Zara is based on increasing the number of available styles and decreasing…
Green marketing is developing and selling environmentally friendly goods or services. It helps improve credibility, enter a new…
Green marketing (or environmental marketing) is the promotion of environmentally friendly products, services, and initiatives. More specifically, green…
Greenwashing is when an organization spends more time and money on marketing itself as environmentally friendly than on…
In 2020, Starbucks committed to a resource-positive future, formalizing environmental goals to cut its carbon, water, and waste…
Different FMCG products, fertilizers related to agriculture, automobiles, etc., are provided to the rural market from the urban…
Meanwhile, brands such as Missoma, Casetify and Nette have released special, limited-edition collections dedicated to International Women’s Day,…
Sustainability is often represented diagrammatically. The figure at the top of this page suggests that there are three…
Cost-effective products: Green products last longer than conventional products. Moreover, these products consume less energy and other resources…
Simply put: Going green refers to all aspects of environmentally-friendly products from fashion to buildings to the movement…