The green business definition describes a company that does not make any negative impact on the environment, economy,…
Video marketing is using videos to promote and market your product or service, increase engagement on your digital…
Brand experience, really, is the art of creating an ecosystem around the brand in such a way that…
The building blocks of an effective marketing strategy include the 6 P’s of marketing: product, price, place, promotion,…
Businesses that direct their marketing efforts at mobile devices can reach out to a much wider audience. Gaining…
It analyses the 4Ps (Product, Price, Place, and Promotion) of Coca-cola company and explains its business & marketing…
The market research kit Observations of customer behaviour Surveys and questionnaires for customers and staff Point-of-sale feedback Phone…
Know your values Model those values Communicate your values Celebrate those employees who live the company’s core values…
That’s why cut is the most important of the 4Cs—if a diamond is poorly cut, no clarity grating,…
The 5 areas you need to make decisions about are: PRODUCT, PRICE, PROMOTION, PLACE AND PEOPLE. Although the…