Before we dive into optimization tips, let’s quickly review what Amazon ppc is. PPC stands for “pay-per-click.” Essentially,…
Exact match keywords are the diametric opposite of broad keywords. As the name clearly states, these keywords are…
Automatic Campaigns is where Amazon decides when to display your product ad based on the keywords identified from…
aThe lower the bid, the higher the ad may show in the SERPs bAd extensions have no impact…
Obtain a Global Trade Identification Number (GTIN) Make Full Use of the Title Character Limit Maintain Consistency of…
What is Site Search and How Does it Work? Ecommerce site search is a search engine solution you…
Create test accounts and campaigns If prompted, sign in with a Google account that isn’t linked to your…
Set a clear objective Build a great structure Rack up a high quality score Target long tail keywords…
Optimization Score is made up of over 50 recommendations to optimize Search campaigns. Optimization score is made up…
Paid keywords are keywords you bid for inside Google Ads. You pay Google a fee for each click…