KPIs (Key Performance Indicators) are quantifiable measures used to evaluate marketing campaign performance. They are valuable resources to…
Facebook average ranges from . 64 to 2.2 percent each month. Twitter’s range constantly fluctuates, but currently, some…
Traffic sources Social media reach CTA – ClickThrough Rates Bounce rates Progress to goal (monthly or quarterly) Why…
Setting SMART (specific, measurable, attainable, realistic, & time-bound) goals keeps a business focused, moving in one direction, and…
At its core, a measurement strategy is an all-encompassing plan that establishes how business goals will be measured.…
Types of dashboards (and how to choose the right one for you) There are three types of dashboards:…
Is your article original? Are you able to offer relevant and provide practical advice? Have you edited before…
Implementation success is ultimately measured by business results. Leaders who are content with getting to go live or…
Engagement can be measured by tracking metrics such as likes and reactions, comments, shares, and brand mentions. The…
Step 1: Identify the key metrics based on your campaign goals Step 2: Choose the tools that you’re…