Monthly lead-to-customer conversions Cost per lead Cost per conversion (CPC) Customer Lifetime Value Monthly website traffic URLs receiving…
Key Performance Indicators, or KPIs, are simply the metrics your business tracks in order to help determine the…
And unlike a social media manager, who works inside accounts on a daily basis, a social media strategist…
Digital marketing metrics are the key performance indicators (KPIs ) used to measure the success of a business’s…
The Users and Active Users metrics show how many users engaged with your site or app. In order…
Data volume is getting bigger exponentially, spurred by the following factors: the growing number of data-generating devices including…
A Marketing Matrix is essentially a plot on a two-dimensional plane according to how well they meet customers’…
What are Google analytics kpis. Google analytics key performance indicators (KPIs) offer crucial insights into your website’s performance.…
Your content pillars will be specific to your brand, but can encompass multiple themes. For example: An independent…
Using cost ratio to determine ROI An efficient marketing campaign may result in a cost ratio of 5:1—that…