Lifestyle It includes anything to do with the daily way of living. Generally, if you have awesome information…
Lifestyle illustrates “the whole person’s self” which interacts with his environment. Lifestyle which is a part of consumer…
Lifestyle segmentation is a type of psychographic segmentation that involves gathering insights about potential customers‘ habits and…
Examples: Psychographic segmentation examples include luxury items and articles that appeal to a particular lifestyle such as vegetarians…
Psychographic segmentation is the research methodology used for studying consumers and dividing them into groups using psychological characteristics…
What is psychographics? Psychographics is the study of consumers based on their activities, interests, and opinions (AIOs). It…
It analyses the 4Ps (Product, Price, Place, and Promotion) of Coca-Cola Company and explains its business & marketing…
A target market is a group of customers with shared demographics who have been identified as the most…