Affective loyalty relates to a favorable attitude towards a specific brand. Attitude itself is a function of cognition…
When employees are loyal to their workplace, they will be more willing to invest in their work, innovating…
Starbucks rewards program is perhaps one of the most popular customer loyalty programs in the world. It is…
Loyalty program fee means an amount assessed based on defined costs associated with the Loyalty Program, not greater…
The customer loyalty loop is a customer service concept that illustrates how consumers decide what they buy, and…
Con: It Might Be Time-Consuming to Start Pro: It Could Help Promote Your Business’s Brand Con: It Could…
How to measure the referral rate? There is a formula for calculating the referral rate, which is the…