A direct selling agent or DSA is a person who works as a referral agent for a bank…
But by 2004, IBM’s business had changed, and it was looking to get out of the PC hardware…
So, we have Product, Place, Price, Promotion, and People. Some experts also talk about Process and Physical evidence…
Common characteristics of a market segment include interests, lifestyle, age, gender, etc. Common examples of market segmentation include…
Traditional approaches focus on production, product, selling methods, and the market, while contemporary approaches focus on relationships, social…
Get products if you know the product ID Get attribute’s name, value, type, and other parameters Load any…
The Woolworths’ brand is primarily aimed at the high-income groupings but also appeals to the burgeoning middle class…
What is Product launch process? Product launch process is a step-wise process followed by companies when they want…
Woolworth’s rate of growth and profit proposes that they are currently in the Maturity stage of the business…
Psychographic segmentation is the research methodology used for studying consumers and dividing them into groups using psychological characteristics…