Emerging trends include influencer marketing, virtual reality, and artificial intelligence. Marketers need to carefully choose the best-suited and…
A Facebook page is a great free marketing tool for businesses. These pages let businesses identify themselves –…
The SEO marketing conversion funnel helps marketers visualize the steps that potential customers take before they decide to…
What are the types of product positioning? There are 8 types of product positioning based on different aspects…
1. More Emphasis on Quality, Value, and Customer satisfaction: Today’s customers place a greater weight to direct motivations…
MarTech, on the other hand, describes the use of customer relationship management (CRM) software, social media management tools,…
How Liveramp matching works. Matching LiveRamp data using Ads data hub depends on the use of cookies. To…
Demographic, psychographic, behavioral and geographic segmentation are considered the four main types of market segmentation, but there are…
Price segmentation is the process of charging different prices for the same or similar product or service. You…
Continuously meeting the audience’s needs and providing continuous value What questions can marketers ask themselves to determine if…