“Neuromarketing” loosely refers to the measurement of physiological and neural signals to gain insight into customers’ motivations, preferences,…
Scanning electron microscope (SEM) is one of the most widely used instrumental methods for the examination and analysis…
Demographic variables such as age, gender, income, occupation, or education are the most popular bases for segmentation because…
The Boston Matrix is a model which helps businesses analyse their portfolio of businesses and brands. The Boston…
Users include marketing and nonmarketing managers; providers include marketing researchers within a user’s own firm and those external…
Create a course Build an awards program Partner with a micro-influencer Provide webinars Develop a podcast What are…
These seven are: product, price, promotion, place, packaging, positioning and people. What are the 6 P’s in retail…
White label refers to a marketing or manufacturing process whereby one company creates a product or service, which…
Automating the many steps between marketing and sales gives your team more time to focus on overall strategy…
At its core, lead nurturing is the process of cultivating leads that are not yet ready to buy.…