Brand equity refers to a value premium that a company generates from a product with a recognizable name…
Social Media Marketing (SMM) Search Engine Optimisation (SEO) Search Engine Marketing (SEM) Email Marketing Marketing Automation Digital Advertising…
It’s called the seven Ps of marketing and includes product, price, promotion, place, people, process, and physical evidence.…
Customer acquisition cost (CAC) is a metric that has been growing with the emergence of Internet companies and…
Strategic communications Media relations Community relations Internal communications Crisis communications Public Affairs Online and social media communications What…
Define your launch goals Conduct consumer research Research the competition Pay attention to internal communication Create advertising and…
Your Service and Place The Right People Knowledge in Service Marketing Value Over Price Relationships in Service Problem…
Confidence – maintaining a positive attitude Resilience – communicating with conviction Active listening – understanding the customers’ needs…
What is a Pr strategy? A PR strategy is used to help your business organize its public relations…
Jain university online offers Bba online in various specializations. Students who haved passed class 10+2 examinations are eligible…