Coca-Cola uses Management information systems (MIS) in various ways to manage its large and complex business. MIS provides…
There are four basic types of promotion: 1) Advertising 2) Sales Promotion 3) Personal Selling 4) Publicity. How…
A Push Marketing Strategy also called push promotional strategy, where businesses attempt to take their products to the…
The inherent adaptability and flexibility of the direct selling sector was amply reflected in the growth of the…
Answer: Integrated marketing communication (IMC) can be defined as the process used to unify marketing communication elements, such…
Find and follow influencers in your industry Use an “ego bait” strategy to engage them Reach out to…
Perhaps the biggest reason that marketing campaigns fail is unrealistic expectations. When you expect a great return on…
Conduct keyword research and select a set of keywords related to their website or product. Select a geographic…
Word of Mouth in the hospitality industry is basically about spreading information from one guest to another and…
It’s Actionable It’s Credible It’s Original It’s Thought-Provoking It’s Easy to Read It Provides Value It Has a…