They hold the reader’s attention They help the reader process information easier They encourage people to engage with…
Marketing communications (also known as marcom) is the messages and media that marketers use to communicate with target…
You might send an email drip campaign to someone who signs up for your online course, for example.…
Communication planning is important because it can establish significant relationships between a business and its key audiences. You…
Set the goal of your email workflow Decide how many touch points you need in your workflow Set…
Outbound marketing consists of various marketing strategies and techniques that simultaneously target a large spectrum of people. Some…
An email marketing strategy is a set of procedures that a marketer identifies and follows to achieve desired…
You cannot directly convert a channel to a group or vice versa. But, you could link a group…