Customer micro-segmentation is the practice of dividing a company’s customers into groups relevant to a particular business. The…
Although there are various approaches to complete an analysis of the macro environment forces affecting your business, I…
Facebook Instagram Pinterest TikTok and YouTube tied Snapchat Twitter What is the best social media channel for influencer…
Micro (External) environment – small forces within the company that affect its ability to serve its customers. Internal…
Consumers behaviour is studied in Microeconomics. What are micro and macro aspects of consumer behaviour In summary, the…
Coca-Cola. You can’t get much more specific than the “Share a Coke” campaign. With individual names printed on…
Influencer marketing is becoming a big trend in 2022 and beyond. Key trends include a growing popularity of…