Definition. CCM is the system for evaluating and certifying whether all activities of a company are structured from…
Do keep it short and concise Don’t write an essay Do think long-term Don’t make it too limiting…
Relationship marketing is the process of developing long-term customer relationships with the goal of increasing customer loyalty and,…
The more engagement you get in the first 5-30 minutes after you post, the more likely it is…
What are the 4Ps of marketing? (Marketing mix explained) The four Ps are product, price, place, and promotion.…
A niche market is a segment of a larger market that can be defined by its own unique…
The marketing mix, also known as the four P’s of marketing, refers to the four key elements of…
Without diversifying the destination’s tourism sources, it is almost impossible to understand who the target market is and…
Offer consistent company-wide messaging Provide instructions for easy adoption Build feedback loops into every stage of the process…
The four segmentation variables are the basic factors that marketers use to determine their segmentation strategy. The four…