The marketing mix, also known as the four P’s of marketing, refers to the four key elements of…
Needs include air, food, water, clothing and shelter. Wants are things that we would like to have, such…
In the context of sales and the interaction between the seller and buyer, being customer focused refers to…
1. Reliance industries. This Mumbai-based multinational company has a market cap worth INR 1,795,732.38 crore. And thus, Reliance…
Target marketing segmentation is where you divide your potential customers into segments. You’ll then focus on a few…
Descriptive Analytics Diagnostic Analytics Predictive Analytics Prescriptive Analytics Cognitive Analytics What does a customer data analyst do A…
Goal setting – Decide on the objectives of your segmentation and what end goals they should realize Identify…
Niche marketing is a targeted marketing strategy aimed at small, specific and well-defined portions of the population. Organizations…
Listening. Identify customer needs by asking questions and concentrating on what the customer is really saying. Effectively listening…
Consumer behavior is the study of how people make decisions about what they buy, want, need, or act…