A major drawback of advertising is misrepresentation of facts regarding products and services. Advertisers usually misrepresent unreal/false benefits…
It is very doubtful as most print-media publishers are finding digital-media easier to manage and perhaps less expensive…
The main difference between digital and traditional marketing is the medium through which an audience encounters a marketing…
Built in trust. Newspapers aren’t obsolete; they are still very relevant when it comes to marketing to specific…
YouTube – Yes, YouTube is considered a social media platform. What’s more, it is also the 2nd most-used…
According to a Google and Ipsos eye-tracking research study, paid Youtube mobile advertising is 84% more likely to…
Print marketing is a strategy in which marketers select their target demographic and place print advertisements in places…
Starting a classified ads website can be profitable, but trying to compete head-on with an industry leader like…
Magazine advertising can be targeted to specific demographics Magazines have a long life span There is the possibility…
Clearly, ads differ in many ways, yet there may be some underlying principles with respect to how viewers…