So we’ve already established that purpose and objectives are not the same think. Your purpose is an idea…
There are many essential roles within a marketing department, such as Marketing President, Product manager, Advertising manager, Public…
Digital marketing analytics are the translation of customer behavior into actionable business data. Digital analytics tools can help…
Media planning is the process by which marketers determine how, when, and where an audience is given a…
Increase lead quality Shorten the sales cycle Reduce the percentage of lost deals/sales Increase customer lifetime value Improve…
Brand awareness is important when launching new products and services, and it drives consumers’ decisions when differentiating between…
Ansoff, by contrast, viewed strategy as the “common thread” among an organization’s activities and product/markets that defined the…
Strategic planning tools are techniques and models that business leaders use to determine where their business is at…
KEEP boosting posts STOP worrying about sticking to your brand KEEP using high-quality images in your ads START…