The Walt Disney Company has diversified following a similar strategy, expanding from its core animation business into theme…
The director of marketing and communication (or Marketing Communications Director) is in charge of all facets of a…
Sales qualified leads (SQLs): Lead scoring assign points to leads based on their interactions with your website email…
NEWTON, Mass. –(BUSINESS WIRE)–Thrive Acquisition Corporation (the “Company”) today announced the pricing of its initial public offering of…
Gini argues that there is really no difference between PR and communications – her definition for public relations…
What is digital behaviour? Digital consumer behaviour, in terms of marketing research, essentially boils down to anything that…
It’s a wonderful program, and we think probably one of the most underutilized resources that nonprofits have available…
Offer quality products Cultivate good people skills Know your customers Use attractive packaging Let customers try samples Be…
Sme customer means a customer which falls within the definition of “micro-small and medium-sized enterprise” under the SME…
The most obvious example of owned media is your company website. Other examples of owned media include a…