Product: What you sell Price: How much do you charge and how does that impact how your customers…
Pepsi’s original deal that began in 2012 was part of a 10-year agreement that was reportedly valued at…
Coca-Cola is a B2c company, selling products to consumers, but they are not a Dtc company, selling to…
the weakening of the power of a brand which may occur when a company has too many brands…
Why do people choose Coca cola over Pepsi? The answer is simple, really – because the folks over…
It’s no secret that Pepsi’s marketing strategy utilizes celebrity endorsements and company sponsorships to promote their product. In…
Coca Cola is a leading brand with several sources of competitive advantage. Its market leading position is owing…
Answer: Coca-Cola’s biggest competitor is PepsiCo, which has manufacturing facilities in the same markets. However, other beverage companies…
With technological advancement, social media and online communication channels have become the most significant part of the Coca-cola…
PepsiCo uses a number of Omnicom agencies, including OMD, around the world. Does Pepsi use Salesforce As a…