Employee retention rate is a metric that measures the percentage of employees who remain employed over a specific…
Research has shown that the drugs most commonly abused by humans (including opiates, alcohol, nicotine, amphetamines, and cocaine)…
Consumer behavior—or how people buy and use goods and services—is a rich field of psychological research, particularly for…
The typical marketing consultant charges based on one of two models. First, and maybe most common, is by…
What Is Voice Marketing? Voice marketing is a way for businesses, brands, and influencers to reach their target…
Develop Your Brand Strategy Research the Market, Competitors, and Consumers Identify the Message Your Brand Should Communicate Brainstorm…
Research your audience and competitors Audit your existing brand and figure out what you stand for Design your…
Coca Cola targets both genders with its wide variety of drinks. This market is relatively large and is…
The Power Of Habit Don’t be afraid of failure Never stop learning Cultivate gratitude Make self-motivation a habit…
Kotler and Keller (2016) reveals that brand equity is the added value endowed to products and services with…