The 4Cs (Clarity, Credibility, Consistency, Competitiveness) is most often used in marketing communications and was created by David…
It’s called the seven Ps of marketing and includes product, price, promotion, place, people, process, and physical evidence.…
Be Relevant to Your Customers with the Word “You.” Convey What You Offer Customers with the Word “Value.”…
What is Marketing research system? Marketing research relates to information and data collection methods which provide a coherent…
For example, company A’s strategy might be to become the cheapest provider in the smartphone market. Their managers…
Step1: Attract On-page SEO Social Media Marketing Step 2: Engage Step 3: Convert Inquiries Marketing automation Step 4:…
Affective loyalty relates to a favorable attitude towards a specific brand. Attitude itself is a function of cognition…
Audit your IG branding Update your IG profile and bio Audit your overall Instagram visuals Check content quality…
Industrial goods are classified as either production goods or support goods. Production goods are used in the production…
Define your vision for customer service Promote a customer-centric company culture Create a customer journey map Set measurable…