Marketing refers to activities a company undertakes to promote the buying or selling of a product or service.…
Promotional campaign or communication mix seeks to increase the company’s sales by changing the elasticity of demand of…
The 8 Ps of marketing is product, price, place, promotion, people, positioning, processes, and performance. The goal is…
The service marketing mix is a combination of the different elements of services marketing that companies use to…
Department stores: These are large stores that sell a wide variety of merchandise Supermarkets: These are stores that…
The three C’s are semi-fixed environmental factors in your perspective marketplace. They are company, customer, and competition. When…
Marketing is supposed to do three things: Capture attention. Educate prospects. What are the 4 Ps stand for…
The 5 areas you need to make decisions about are: PRODUCT, PRICE, PROMOTION, PLACE AND PEOPLE. Although the…
BMW creates value, competitive advantage and ramifications of innovation through various marketing efforts heavily committed in the premium…
The marketing mix, also known as the four P’s of marketing, refers to the four key elements of…