What is wellness tourism? The Global Wellness Institute defines wellness tourism as travel associated with the pursuit of…
Apple marketing mix (Apple’s 7Ps of marketing) comprises elements of the marketing mix that consists of product, place,…
This is a detailed analysis of the marketing mix of Coca-Cola. It analyses the 4Ps (Product, Price, Place,…
The marketing mix, also known as the four P’s of marketing, refers to the four key elements of…
The four Ps of marketing—product, price, place, promotion—are often referred to as the marketing mix. These are the…
The 4 Ps of marketing is a simple, but effective, marketing theory that concentrates marketing activities around four…
The market research kit Observations of customer behaviour Surveys and questionnaires for customers and staff Point-of-sale feedback Phone…
The 9Ps of marketing mix consists of nine variables, i.e., product, price/pricing, promotion, place/distribution, people/target market, planning/process, partners,…
In the economic sense, the term of sport product describes the sport good or service, offered to the…
6. People. People, in the marketing mix, refers to anyone directly or indirectly involved in the business side…