A product life cycle is the amount of time a product goes from being introduced into the market…
In contrast to other marketing models, the 7 Cs Compass Model considers both the marketing strategies as well…
Myntra’s USP is the accessibility it provides to brands, including international ones like H&M and Mango, national brands…
The 5 areas you need to make decisions about are: PRODUCT, PRICE, PROMOTION, PLACE AND PEOPLE. Although the…
Here’s a short rundown of the 5 most important C’s of digital marketing: Content, creativity, consistency, communication and…
In psychological pricing, McDonald’s uses prices that appear to be significantly more affordable, such as $__. 99 instead…
Climate, competition, legal requirements, and the tax structure are types of environmental factors affecting the location decision. Availability…
Focus on value—not price Find your fanboys (and fangirls) Simplicity is key in everything Know what you stand…
I believe this highlights why the product is the most important aspect of the four P’s of marketing…
“Service” or “service of process” means the formal delivery of a legal document, such as a complaint or…