The marketing mix, also known as the four P’s of marketing, refers to the four key elements of…
In contrast to other marketing models, the 7 Cs Compass Model considers both the marketing strategies as well…
*Yes, Product is the most important element in the marketing mix. Product is the ultimate purpose of consumer…
Marketing is among the most difficult majors. It’s all about data collection and analysis, learning how to develop…
Common marketing objectives and Web-site functions include the following: Providing general information about an organization such as the…
2. Price. The price of a product directly influences sales volume and, consequently, business profits. Demand, cost, pricing…
The 4 P’s help you understand what consumers want, how to meet the needs of your target audience,…
Shoppers Stop has adopted a premium pricing policy as it has been able to project itself as a…
Perform a search in order to define your persona Understand how to define your processes List the activities…
The Needs Assessment This is arguably the most important step of the sales process because it allows you…